fe·ri·or·i·ty
noun
"an improvement in the product feriority"
Feriority was formed by a veteran team of marketing and branding experts who specialize in marketing to niche industries. With a wide-range of experience from many disciplines, the Feriority team is able to deliver customized branding and marketing solutions with the quality of a craftsman's finest handmade work. Each project we undertake is researched, planned and developed as if we are our customers. Our discerning approach to our trade has gained us a reputation for success.
Making them Look
At Feriority's core, we know that marketing is more than just exposure, and that branding is more than a color pallete and fonts - it's the embodiment and representation of a company. It should extend from the company's online presence to its offices, and everywhere that the company is visible. It should be consistent and unified across all mediums, and it should connect with its intended audience. It should grow and change with the company, while at the same time it should also define the company.
Boutique Marketing and Branding
Feriority is not a marketing agency - we are a boutique. We choose the projects we take on, and then fully commit to them. Due to our small size and our ethic, we fully integrate with our customer's teams while on a project. We utilize specialized and innovative solutions which push the boundaries of traditional marketing, all while ensuring that targets and goals are achieved.
Content is King
At its most basic level, marketing is about the consumption of content. Consumers want fresh, relevant and interesting content to hold their attention. That's why Feriority invests in creating new and fresh content. We don't just copy - we create. Our understanding that content is king is why we aren't just Superiority - we're Feriority.